Professional Copywriting for Prefab Manufacturers

For manufacturers looking for marketing support…

Building Your Audience So You Can Build Their Dreams

“Nail Down” Your 15-Minute Consult Here

Marketing your prefab company shouldn’t feel like a second full-time job.

You’re building smart, sustainable homes—but getting your brand in front of the right audience takes time and strategy.

The prefab industry is growing rapidly, and standing out in a competitive market is essential. 

Whether you’re seeking stronger search engine visibility, a more consistent online presence, or a compelling way to share your company’s story — I can help.

I work with manufacturers who want to:

  • Drive organic traffic through high-quality, SEO-optimized blog content

  • Engage their audience through effective email marketing

  • Establish credibility and trust through testimonials and social proof

  • Differentiate their brand with clear, authentic storytelling

Whether you specialize in modern ADUs, minimalist tiny homes, or large-scale modular dwellings — let’s make sure your marketing does your work justice.

Let’s "Hammer Out" the Details of Your Marketing

Hi, I'm Johanna.

I Write Copy That Builds Trust — and Brands.

You’re building homes that tackle real problems — like affordability, sustainability, and access.

I help you tell that story in a way that resonates with buyers and builds trust online.

From website copy to blog posts, I handle the marketing words so you don’t have to.


  • Small residential prefab companies

  • Modular ADU builders

  • Eco-conscious manufacturers who use sustainable materials

  • Factory-built alternatives like tiny homes or van conversions

  • Builders who care about affordability and community impact

I work with prefab and modular manufacturers like:

Book Your Consultation

Let’s See If We Fit:

Do any of these sound familiar?

  • Outdated Web Copy

    “My business has evolved, but my website is stuck in the past.”

    Solution: Web copy refresh that’s search engine optimized.

  • Lack of Social Proof

    “I have actual satisfied customers, really.”

    Solution: Customer interviews and write-ups that provide quotes for multiple social media posts.

  • Low Website Traffic

    “Need search engine love. I want to rank higher on the results pages.”

    Solution: Blogs and web copy around keywords that bring customers to your site.

  • Inactive Email List

    “I’ve got all these email addresses, but I don’t know what to do with them.”

    Solution: Email sequences that introduce, educate, and nurture your audience so you stay top of mind

SERVICES and RATES

  • Sales Pages & Landing Pages

    Turn browsers into buyers with persuasive, on-brand pages. Showcase why your homes are unique, so visitors take action.

    -Persuasive, on-brand copy designed to convert

    -SEO optimization for discoverability

    -Includes headline, body copy, and calls-to-action

    starting at $1000

  • Website Copy

    Position your website as a digital model home. Present a polished, professional brand with clear, compelling copy.

    - Copy for full sites or individual pages

    - SEO optimization around strong keywords

    - Brand voice development and positioning

    starting at $500 per page

  • Blogs

    Improve your search rankings and show buyers why your homes are worth their attention. Address customer interest and questions to attract, educate, and convert the right people.

    - Copy based around relevant keywords

    - Internal/external links, meta descriptions, and alt text

    - Brand voice alignment

    starting at $400

  • Opt-Ins (Lead Magnets)

    Attract leads with irresistible opt-ins tailored to your buyers’ needs. Offer value, grow your email list, and stay top-of-mind until they’re ready to buy.

    -Downloadable guides, checklists, or resources

    -Written for your ideal prefab/modular buyer

    -SEO-friendly landing page copy that encourages sign-ups

    starting at $300

  • Emails (Minimum of 4)

    Build relationships and drive sales with engaging email sequences. Educate, nurture, and inspire your subscribers so they choose you for their next home or ADU.

    -Minimum 4 professionally written emails

    -Strategic sequence planning

    -Brand voice alignment

    starting at $200 each email

  • Customer Interviews & Write-Ups

    Showcase real customer stories that build trust and credibility. Highlight satisfied homeowners and give prospects proof you deliver.

    -30-minute client interviews

    -Narrative-style case studies or testimonials

    -Compiled quotes to use for social media posts

    starting at $200

Hi, it’s Johanna again.

I’m a freelance copywriter and supporter of the prefab/modular manufacturing industry.

I was introduced to my first prefab home during a Modernism Week visit in Palm Springs, California. I was so impressed that it had been built in a factory and then assembled on-site in a fraction of the time of traditional construction. It was beautiful, unique, and efficient.

Discovering this innovation sparked something in me.

I realized I didn’t just want to admire these homes—I wanted to support the companies building them. Especially the small, mission-driven teams working to make a difference in their communities.

I started asking questions:

  • Why aren’t more homes built this way?

  • Could this approach offer a solution to housing shortages?

  • Could modular construction help address homelessness?

If you're a small-but-mighty company doing good work in a tough market, I'd love to help carry that marketing load.

Let's "Talk Shop"

FAQ

  • First things first, don't be nervous. We'll start with a no obligation, free consultation to determine your marketing needs (and if we'll make great collaborators).

  • The starting prices are listed in the Services and Rates section.

    Projects are customizable (like some of the homes you offer). Pricing is based on both the project's scope and your desired timeline.

    I promise fair rates and will always require your approval before we begin.

  • Timelines depend on the project, but I generally dedicate up to a month to each client, with the possibility of an extension based on my availability. If you need a project done sooner, a rush fee will be applied.

Ready for help with your marketing?
Let’s build out your messaging with the same care and intention you bring to every home. I’ll handle the words, so you can stay focused on the craft.

Start “Framing” Your Message With a

Free Consultation